The Social Association

We don’t have a choice on whether we do social media, the question is how well we do it.
~ Eric Qualman

The world has changed how it communicates, with social media usage becoming increasingly essential. It seems that there is a bright new shiny social media channel or technology every second week, and it can be hard to keep up!

What we need to remember, is that at the heart, nothing should have changed. People still do business with people they know, like and trust. Service excellence and consistency of value are essential to business success.

Social media can help your association STAND OUT. Used wisely, it can help you increase awareness of your organisation, attract new members and increase member engagement, and create a thriving online community.

This book will give you the tools and techniques to:

• become a more strategic thinker

• create and share content that will help your members and encourage engagement

• build strong relationships with your members and stakeholders using social media

• gain an understanding of what to measure and how

• save time so you can more efficiently manage your social media accounts.

Order your signed copy today!

International customers may prefer to purchase a copy via Amazon or Barnes and Noble.

The ebook version is now also available via Amazon and iBooks.

If you would like to place a bulk order, please contact Mel directly. If you are outside Australia and would like to purchase more than one book, please contact Mel for a shipping cost.

Order now!