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Mel Kettle
Programs
Strategy
Connected Leaders
Sustainable Team Toolkit
Coaching & Mentoring
Speaking & Workshops
Books
Online courses
Resources
Free
Blog
Podcast
Weekly insights
About
Contact
Contact
Media
Clarity call with Mel
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Store The Social Association
Screen Shot 2022-03-23 at 10.06.36 am.png Image 1 of
Screen Shot 2022-03-23 at 10.06.36 am.png
Screen Shot 2022-03-23 at 10.06.36 am.png

The Social Association

$29.95

We don’t have a choice on whether we do social media, the question is how well we do it.
~ Eric Qualman

The world has changed how it communicates, with social media usage becoming increasingly essential. It seems that there is a bright new shiny social media channel or technology every second week, and it can be hard to keep up!

What we need to remember, is that at the heart, nothing should have changed. People still do business with people they know, like and trust. Service excellence and consistency of value are essential to business success.

Social media can help your association STAND OUT. Used wisely, it can help you increase awareness of your organisation, attract new members and increase member engagement, and create a thriving online community.

This book will give you the tools and techniques to:

  • become a more strategic thinker

  • create and share content that will help your members and encourage engagement

  • build strong relationships with your members and stakeholders using social media

  • gain an understanding of what to measure and how

  • save time so you can more efficiently manage your social media accounts.

Order your signed copy today!

International customers may prefer to purchase a copy via Amazon or Barnes and Noble.

The ebook version is now also available via Amazon and iBooks.

If you would like to place a bulk order, please contact Mel directly. If you are outside Australia and would like to purchase more than one book, please contact Mel for a shipping cost.

Order now!

Quantity:
Add To Cart

We don’t have a choice on whether we do social media, the question is how well we do it.
~ Eric Qualman

The world has changed how it communicates, with social media usage becoming increasingly essential. It seems that there is a bright new shiny social media channel or technology every second week, and it can be hard to keep up!

What we need to remember, is that at the heart, nothing should have changed. People still do business with people they know, like and trust. Service excellence and consistency of value are essential to business success.

Social media can help your association STAND OUT. Used wisely, it can help you increase awareness of your organisation, attract new members and increase member engagement, and create a thriving online community.

This book will give you the tools and techniques to:

  • become a more strategic thinker

  • create and share content that will help your members and encourage engagement

  • build strong relationships with your members and stakeholders using social media

  • gain an understanding of what to measure and how

  • save time so you can more efficiently manage your social media accounts.

Order your signed copy today!

International customers may prefer to purchase a copy via Amazon or Barnes and Noble.

The ebook version is now also available via Amazon and iBooks.

If you would like to place a bulk order, please contact Mel directly. If you are outside Australia and would like to purchase more than one book, please contact Mel for a shipping cost.

Order now!

We don’t have a choice on whether we do social media, the question is how well we do it.
~ Eric Qualman

The world has changed how it communicates, with social media usage becoming increasingly essential. It seems that there is a bright new shiny social media channel or technology every second week, and it can be hard to keep up!

What we need to remember, is that at the heart, nothing should have changed. People still do business with people they know, like and trust. Service excellence and consistency of value are essential to business success.

Social media can help your association STAND OUT. Used wisely, it can help you increase awareness of your organisation, attract new members and increase member engagement, and create a thriving online community.

This book will give you the tools and techniques to:

  • become a more strategic thinker

  • create and share content that will help your members and encourage engagement

  • build strong relationships with your members and stakeholders using social media

  • gain an understanding of what to measure and how

  • save time so you can more efficiently manage your social media accounts.

Order your signed copy today!

International customers may prefer to purchase a copy via Amazon or Barnes and Noble.

The ebook version is now also available via Amazon and iBooks.

If you would like to place a bulk order, please contact Mel directly. If you are outside Australia and would like to purchase more than one book, please contact Mel for a shipping cost.

Order now!

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We acknowledge First Nations people and recognise their continuous connection to Country, community and culture. We pay our respects to Elders past, present and emerging. In particular, we acknowledge the Sunshine Coast Country, home of the Kabi Kabi and the Jinibara peoples, the Traditional Custodians, whose lands and waters we now share.

 Branding and website by Anna Stanford.