Mel Kettle is a communication and social media expert, speaker, author, trainer and mentor.
With over 20 years’ professional experience, Mel has found that one of the biggest challenges businesses face is how to communicate effectively so they attract, retain and engage their customers and clients.
In 2006 Mel established her communications consultancy and has since worked around the world with associations, researchers and academics, CEOs and Executive Management Teams, small business and not-for-profits.
She is particularly obsessed with teaching associations, CEOs, thought leaders and businesses how to communicate authentically, as authentic communication helps build strong relationships. And as people do business with people they know, like and trust, authenticity is essential.
Mel has a Master of Business (Marketing), a Master of Public Health, and she is a past Board member of the International Association of Business Communicators (Qld) and The Queensland Choir.
My book, The Social Association – 5 key skills not-for-profits need to increase member engagement, generate ROI and create a thriving online community, is now available for pre-order.
Don’t miss out, order now.
Shipping in February 2018.
How I can help you!
Short or long term coaching to improve performance and skills
Who I have worked with
Mel’s starting point of sincere interest in strategically building our social media presence was very rare indeed! Mel proved to be the perfect choice. She not only did her homework to make sure she understood our context, what we wanted and what would work for us, she also brought to the table very simple suggestions that actually work.Fiona Forrest
Read my latest blog posts
We have been fortunate in Australia over the past few years: Sensis has undertaken an annual survey of Australian consumers and business to find out how and why they use social media. The report usually comes out in June each year. It is well worth keeping an eye out...read more
Yesterday I had the absolute pleasure of being in an audience listening to the impressive Gary Vaynerchuk - the man known to many as @GaryVee. Gary rose to prominence in the 90s when he created WineLibrary, an ecommerce site that helped his father grow the family...read more
There are many skills you need to be a successful social media manager. One of those is knowing how to think strategically. Early in my career it used to really frustrate me when I heard the phrase “you need to think more strategically”, but the people telling me this...read more
Our research centre has benefitted enormously from Mel’s ability to deliver solutions for a diverse set of challenges – communications and media, event coordination and committee secretariat. We have engaged Mel Kettle as a consultant for over ten years. She has done an excellent job managing a number of projects for us, and has consistently delivered high quality work within tight timeframes. Mel’s professionalism, work ethic and enthusiasm make her a pleasure to work with.Dr Keith Hampson
We really appreciated the Social Media Workshop that Mel delivered, particularly with its focus on using twitter for researchers and academics. The session gave us a great background on the role social media, is playing within universities, and by researchers and students to promote research and connect with others working in similar fields.Clare Murray