Speaking

Mel is an experienced speaker, delivering presentations that provide an up-to-date, relevant and practical approach to connection, communication (including social media) and collaboration.

She delivers practical advice using an entertaining and informative style. Presentations are tailored to meet the needs of your organisation, and they are interactive so attendees can absorb the relevant information and quickly start implementing it when back in the office.

If you are looking for a speaker at your next event, conference, in-house seminar or workshop, please get in touch.

Mel headlined our Hotels & Hashtags event as our key note speaker on the “Future of social media” What a professional! Right from the beginning, all conversations with Mel were amazing as she completely understood what we wanted from her. Mel nailed it on the day, she had the audience in the palm of her hand and the feedback has been very positive. Thank you so much for contributing to our hotel community in such a memorable way.

Kimberley Malcolm, Senior Manager, Membership and Industry Engagement, Australian Hotels Association (Victoria)

Choose from one of Mel’s signature keynotes, or ask for customisation:

Communicate to connect: how leaders can improve their relationships, reputation and revenue

In today’s ever-increasingly connected world, we are becoming more disconnected than ever. And yet, we need connection more than ever as people do business with people they know, like and trust. Connected leaders know their people – their workforce, customers and investors. They understand the problems they face, the information they seek, and how, and where, they like to be communicated with. With five generations in many workforces and in the marketplace, it is critical that leaders understand how to effectively connect, communicate and collaborate. Furthermore, research from Gallup indicates only 13% of the workforce is actually engaged at work, and that impacts on your productivity and profit. In this presentation, Mel will share real-life examples and practical ideas to help you become more connectable – using digital and social media, as well as more traditional communication methods – to increase your influence, build trust, enhance your organisation’s reputation, attract better people and increase revenue and profits.
 

Disconnect to reconnect – how to control your technology so it doesn’t control you!

The irony of our increasingly connected world is that we – as individuals and as organisations – are becoming more disconnected than we ever have before. With the average person spending around 12 hours a day in front of a screen – and about 4 hours of that on their phone, it’s no surprise we are becoming so digitally distracted! As our love of screens flourishes, we often forget it’s the human relationship that is most important. This shift in how we consume information is leading to shorter attention spans – not surprising as we check our phones 58 times a day! It’s also leading to increased anxiety and depression, sleep deprivation, and declines in creativity and critical thinking, which is having a major impact on all areas of our lives. In this presentation, Mel will share real-life examples and practical ideas to help you put aside the technology become reconnected in a human way.
 

From the Hunger Games to harmony – harnessing the power of collaboration

We know that creating collaborative teams that work across disciplines, divisions and departments can increase ideas, save money and result in better project outcomes. And yet, too often we sit independently within our siloes, frantically working on projects with looming deadlines, wondering if we’re doing the right thing. Successful collaborations have a clear purpose, strong leadership and a solid strategy. As well as achieving your goal, collaborative organisations also have more engaged people who are healthier, motivated and productive. In this presentation, Mel Kettle will share real-life examples, insights and practical ideas to help you create a collaborative team in which people choose to participate and contribute.

 

Behind the technology: Creating a collaborative, committed and caring community

Technology is moving at a rate that can at times seem overwhelming. And yet, despite the constant change and the seemingly endless digital disruption, one thing remains the same: people do business with people they know, like and trust. In this presentation, Mel will shares insights and examples of how leaders, teams and organisations can create a collaborative, committed and caring community that will live long after today’s technology is obsolete.
 

Becoming a social CEO – how leaders can use social media and technology to increase their influence

CEOs need to be seen and heard. Both within your organisation and within the broader community. This is particularly important as people do business with people they know, like and trust. Research by recruitment firm DDI found CEO candidates with a social media presence were 46% more influential than CEO candidates without. Those without a social media presence miss opportunities but also risk looking out of touch. In this presentation, Mel will share real-life examples and practical ideas to help you use social media to increase your influence, build trust, enhance your organisation’s reputation, attract better people and maximise stakeholder reach.
 

From casual to connected: using social media to attract, engage and retain customers

Social media can help your business STAND OUT. People do business with people they know, like and trust, and social media can help you turn casual customers into a connected community. Research shows a 5% increase in customer retention can increase profitability by up to 75%, yet most customers are not brand loyal. In this presentation, Mel shares real-life examples and practical ideas to help you have conversations, build relationships and create a loyal community of customers.
 

The importance of saying thank you in business

In our fast-paced society, it is often the little things that slip by. Saying thank you is often the first to go. There is evidence to show gratitude is good for our physical and mental wellbeing (thereby reducing sick leave and presenteesim at work), but it’s also good for repeat business. Mel shares simple and practical strategies to thank your customers, staff and suppliers so that they will say thank-you back in the form of repeat business.
 

Turning customers into ambassadors

Businesses that take the time to really focus on their customers will have a far more emotionally engaged community, which provides a strong competitive advantage and a healthier bottom line. Your advocates and ambassadors will buy more from you and will be more likely to tell their friends and family about their positive experiences with your brand. In this presentation, Mel will share how to use social media, as well as some offline tactics, to encourage your customers to become ambassadors for your brand. She will give you practical advice and real-life examples so you can create memorable experiences that your customers will talk about for the right reasons.

Contact me on 0404 600 889 or email mel@melkettle.com for more information or to book.

 

Some previous keynote speaking events:

  • Queensland Country Credit Union Management Forum
  • 2019 Australian Pharmacy Professionals Conference
  • ConnectingUp – Transform conference
  • 2018 International Boarding Conference – Using social media and technology as a force for good
  • CEO Roundtable – Becoming a social CEO
  • Queensland Business Writers’ Conference – Social media in 2018 – so many channels, so little time
  • 2018 Australian Hotels Association (Vic), Hotels & Hashtags
  • 2018 Great Association Meeting and Events Symposium (GAMES): Using social media to generate a buzz before, during and after your event
  • International Association of Business Communicators: Highlights from Social Media Marketing World
  • 2018 Australian Pharmacy Professionals Conference: Marketing to Women
  • 2016 Australian Pharmacy Professionals Conference: Social Media and Your Pharmacy – a how-to guide
  • 2017 Australian Pharmacy Professionals Conference: How to Build Goodwill and Improve Customer Loyalty
  • 2016 Pharmacy Assistant National Conference: Life, Follow, Tweet, Share, Comment – Social Media 101
  • 2017 Pharmacy Assistant National Conference: Marketing to Women
  • South East Brisbane Chamber of Commerce: Social Media for Business
  • Translational Research Institute: Twitter for Researchers
  • Dieticians Association of Australia: Blogging for Business
  • WordCamp BNE: Creating Compelling Content to Cut Through the Clutter
  • International Association of Business Communicators: Highlights from Social Media Marketing World
  • Queensland Outdoor Recreation Federation: Social Media for Business
  • University of Newcastle: Twitter for Researchers
  • Department of Employment, Economic Development and Innovation: Social Media for Business
  • CPA Australia: Social Media – developing your strategy
  • AXA Financial Advice Network: Doing Business Using Social Media
  • The Australian Gynaecological Endoscopy Society: Healthcare in the Age of Social Media
  • National Speakers Association of Australia: Twitter for Speakers
  • Queensland Arts Council: Business in the Age of Social Media