Nov 3, 2016 | Blogging, Social media
I’m a big advocate for blogging for business. If you blog “properly” it can really help grow your business. By “properly” I mean good writing, strong content, be consistent, use SEO techniques when writing and share it widely. You can...
Sep 15, 2016 | Blogging, Conferences, Consulting, Marketing
Over the weekend I was on the Gold Coast attending the ProBlogger Event, for the fourth consecutive year. The first time I attended to learn more about blogging and how I could improve. The second, third and fourth times I attended primarily to learn more about how to...
Sep 21, 2015 | Blogging, Social media
I have started to write a series of blog posts on social media for small business. While I have a long list of topics to include, I want to make sure that it covers what readers want to know. So. What do you want to know? I’m also looking for a few great case...
Sep 16, 2015 | Blogging, Consulting, Marketing, Networking, Social media
Over the last nine years I have been consulting I have spoken – and written – often about low cost marketing ideas. The advent of social media tools such as Facebook, twitter and Instagram has certainly made a marketing manager’s job easier in many...
Aug 18, 2015 | Blogging, Conferences, Networking, Social media
I have just had THE BEST few days at the ProBlogger Training Event 2015. For those not in the know, this is an annual shindig for bloggers. Over 700 bloggers. By which I mean about 685 women and 15 men. Ok, so apparently there were closer to 50 men, but I know I only...
Jul 30, 2015 | Blogging, Marketing
Argh! It’s always so nerve wracking hitting go on a new website! I hope you like it! It’s not perfect, but if I waited for perfection, I would still be writing the first site I launched about seven years ago! Why the change I hear you ask. Simple really....
Jul 13, 2015 | Blogging, Marketing, Networking
Happy birthday to me!!! This week I celebrate nine years in business – wow!! I still remember the complete exhilaration I felt when I quit my day job to become a consultant. It’s still the best professional decision I’ve made. Sure there have been...
Jul 1, 2015 | Blogging, Social media
I’m often asked by business owners and communication managers whether they should be starting a blog, or encouraging their organisation to start one. My answer is almost always a resounding yes, as a business blog is one of the best ways to engage with customers...
Sep 26, 2014 | Blogging, Marketing, Social media
Last week I wrote about why brands and bloggers might consider working together to promote their products and services. Today I’m going to write about what bloggers should expect about working with brands. I’ll start by disclosing that I have worked with a range of...
