I first heard of Lara Bourguignon when we received an email she sent to all SuperConcepts clients, introducing herself as the new CEO, and inviting us to get in touch via her direct email if we had any concerns or otherwise. I was incredibly impressed so reached out to her on LinkedIn to say so.

I loved how she was so keen to connect, as well as to listen to clients in her early days in the role.

Lara was appointed into the position of CEO, SuperConcepts in April 2019. Prior to that, she was in the role of Director, Strategic Marketing and Customer Experience within SuperConcepts parent company AMP.

Lara Bourguignon

You can connect with Lara at SuperConcepts. You can also connect with Lara on LinkedIn.

You can listen to this episode via the link above, on iTunes or Spotify or via the podcast app on your smartphone.

What Lara Bourguignon and I talked about

  • A connection is more than a transaction
  • Checkout attendants at her local Coles supermarket
  • Differentiation in a very digital world
  • Bring your ‘whole self’ to work
  • Personal email connection as a new CEO
  • Undertaking a listening tour in the first months of a new role
  • Stealing “Jack Welch-isms” – respect the past and what has happened in the past
  • Leadership is not done in isolation
  • Heightened sensitivity to past decisions
  • Very serious responsibility to stakeholders
  • Women and money through Superannuation
  • Financial fitness is the same as physical fitness
  • Understanding your superannuation
  • Becoming Financially Fit Females
  • Rachel Griffiths Ride Like a Girl (movie)
  • Extreme Trust – Don Peppers and Martha Rogers
  • The Power – Naomi Alderman
  • Steph Clarke’s Podcast – Steph’s business books 

If you enjoyed this podcast, I would love you to subscribe on iTunes or Spotify or via the podcast app on your smartphone.

You can also connect with me on LinkedIn or Twitter or Instagram using the hashtag #thisconnectedlife and tagging me @melkettle.

If you REALLY loved it, please leave me a rating and review on iTunes.

Mel Kettle is all about connection, communication and collaboration. She works with CEOs, leaders and teams to help them better communicate and collaborate (online AND offline) to achieve better relationships, revenue and results. Mel is a facilitator, trainer, speaker, author and mentor who provides practical advice that achieves results while having some fun!

Download her latest whitepaper, The Social CEO – from invisible to influencer or order a signed copy of her book, The Social Association. To inquire about working with Mel, please email mel@melkettle.com or call her on 0404 600 889.

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